Product Career Playbook · Landing Your First Role

You're applying everywhere. Nothing's landing.

Twenty, thirty, fifty applications, most for product or product owner roles, and the silence is the same every time. You know you can do the job, you've already done pieces of it, but your CV reads like a list of duties instead of a product career, and the ATS filters you out before a human ever sees it.

Get this stage's playbook See the whole career path
The stuck point
Stuck before the first offer

You're applying everywhere. Nothing's landing.

Twenty, thirty, fifty applications, most for product or product owner roles, and the silence is the same every time. You know you can do the job, you've already done pieces of it, but your CV reads like a list of duties instead of a product career, and the ATS filters you out before a human ever sees it.
→You need a CV and positioning that reads as "product" to both the bot and the human, not a rewrite of your job description.
Is this you?

Meet The Invisible PM/PO Applicant.

  • Applying to 20–50+ PM or PO roles with almost no callbacks
  • Using an engineering-style or generic CV for product roles
  • Listing responsibilities instead of product outcomes, adoption, retention, revenue, launches
  • Has no idea whether their CV even reads as "product manager" or "product owner" to an ATS
What's inside

The Landing Your First Role playbook covers:

  • A full ATS-compatibility audit for PM and PO-specific keywords, formatting and parsing errors
  • Rewritten bullets that lead with product outcomes, not just duties
  • A keyword map matched to the PM or PO roles you're actually targeting, APM, PM, Senior PM, Growth PM, PO, Senior PO
  • A CV structure that proves product thinking in a 6-second scan, not just the bot
Go deeper, CV & ATS Review ↗
How it works

Four steps, start to breakthrough.

01

Get the playbook

Drop your details below and get the framework for Landing Your First Role, free.

02

Apply it this week

You need a CV and positioning that reads as "product" to both the bot and the human, not a rewrite of your job description.

03

Hit a wall? Go deeper

If you get stuck applying it, book CV & ATS Review for hands-on help with exactly this stage.

04

Move to the next stage

Once you've broken through, come back and grab the playbook for the next rung on the ladder.

Get the playbook

Build your career with me.

Drop your details and get the free Landing Your First Role playbook, tailored to exactly where you're stuck.

Free, no spam, unsubscribe any time.

You're in, your playbook is ready.

Download the Landing Your First Role Playbook
Find your stage
Stuck at final roundsConverting Interviews Into OffersStuck at executionGrowing Into Senior & LeadershipStuck in one marketGoing Global